• 2016 Toyota Prius in red city view
  • 2016 Toyota Prius in red rear view
  • 2016 Toyota Prius interior

2016 Toyota Prius

Toyota, the venerable Japanese automobile manufacturer, has done it again: the 2016 Toyota Prius covers all the bases, providing East Cobb, Roswell, and Atlanta drivers with a high-performing engine, an abundance of interior space and cargo volume, the full gamut of cutting-edge tech-systems and safety devices, and a stunning exterior design. But unlike previous Toyotas, the new 2016 Prius goes even further, promising Smyrna, Vinings, and Marietta drivers one of the most efficient drives around and proving that this car is destined to become a class leader in green driving. And if that weren’t enough, the 2016 Toyota Prius also offers you choice, with a range of exciting and affordably priced trims. Let’s get some of the details on this path-breaking new vehicle.

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Starting at $24,200*

2016 Toyota Prius
54/50 L/100 km (city/highway)*
95horsepower, 1.8L 4-Cylinder


Trims and Prices

With six trims to choose from, Atlanta, Smyrna, Vinings, and Roswell drivers are certain to find one appropriate to their particular driving preferences:

  • 2016 Toyota Prius Two: Starts at $24,200*.

  • 2016 Toyota Prius Two Eco: Starts at $24,700*.

  • 2016 Toyota Prius Three: Starts at $26,250*.

  • 2016 Toyota Prius Three Touring: Starts at $28,100*.

  • 2016 Toyota Prius Four: Starts at $28,650*.

  • 2016 Toyota Prius Four Touring: Starts at $30,000*.


2016 toyota prius trims


Exterior Allure

The 2016 Toyota Prius is a car to be seen and not heard: its exquisitely crafted exterior design features an assemblage of additions that set this new Prius apart from older models, like:

  • Bi-LED headlights and taillights, as well as integrated fog lights and accent lights, which give the Prius a sleek new look while adding functionality and increasing visibility;

  • 17-inch alloy wheels, which put this vehicle at the very peak of automotive style;

  • a redesigned chassis, which gives the new Prius a sporty appearance, indicating that this is a car ready for the active, the adventurous, and the bold.


2016 toyota prius redesign


Efficient Engine Power

But the big news with the 2016 Toyota Prius concerns its startling efficiency. The Prius runs on a hybrid 1.8L 4-Cylinder Aluminum DOHC 16-Valve engine with Variable Valve Timing and EV/ECO/Power modes that allow it to get 95 hp and 105 lb-ft of torque but also enable it to offer one of the greenest drives available. For example:

  • The Prius gets 58 mpg** in the city, meaning that it’s the perfect vehicle for urban drivers who rely on their car to commute to and from work in Atlanta and its environs.

  • The Prius also promises East Cobb, Roswell, and Marietta drivers a top-notch emission rating as a SULEV with Advanced Technology Partial Zero Emission Vehicle.


2016 toyota prius performance


Interior Comfort

Spacious and comfortable, the 2016 Toyota Prius boasts seating for five, as well as ample room for you to stretch out, with 42.3 cubic feet of legroom in the front and 33.4 in the rear. Not only that, but it provides enough room (27.4 cubic feet) for all the cargo you could ever want, and with 60/40 split rear seats, you can transform this into 65.5 cubic feet. But this car also comes decked out with a wealth of interior amenities, including:

  • mounted steering wheel controls, which allow you to adjust your music volume and make song selections while keeping your hands on the wheel;

  • redesigned and heated front seats;

  • and a moonroof to let you enjoy those long night drives around Vinings, East Cobb, and Roswell.


2016 toyota prius interior


Technological Sophistication

Not only is the Prius ahead of the pack when it comes to power, exterior beauty, and interior comfort, but it also gives drivers from Smyrna, Marietta, and Atlanta an array of entertainment and safety technologies to make the ride enjoyable and to keep you safe and sound:

Entertainment Technology:

  • Entune Premium Audio promises a top-of-the-line music system.

  • Qi-compatible wireless charging assures you and your passengers that your mobile devices will never run out of charge during the drive again.

  • One of the cooler features of the Prius, Color Head-Up Display projects information relevant to your drive right on to your windshield, letting you check your efficiency and other stats without taking your eyes off the road.

  • A Smart Key System lets you unlock and unlock your car simply by touching the driver’s door handle.

Safety Technology:

  • The Toyota Safety Sense safety package includes a Pre-Collision System with Pedestrian Detection, Lane Departure Alert with Steering Assist, Auto High Beams, Full Speed Dynamic Radar Cruise Control, and more.


2016 toyota prius tech


Glowing Reviews

Given the foregoing, it will hardly surprise drivers from Atlanta, Marietta, and Roswell that the 2016 Toyota Prius has earned rave reviews from industry-leading consumer guides. For example:

  • The Prius received a Top Safety Pick + award from IIHS for its forward collision prevention system.

  • The Prius was given a 4.6 out of 5 by consumers on Edmunds.


2016 toyota prius design


Test Drive the Prius at Toyota of Marietta

We encourage all drivers from the Atlanta area to visit Toyota of Marietta in order to test drive this exciting new hybrid vehicle. Find us at 750 Cobb Parkway Southeast in Marietta, or give us a call at (470) 938-8430. We look forward to hearing from you soon!

*Manufacturer’s Suggested Retail Price, excludes the Delivery, Processing and Handling Fee of $835 for Cars.

**2016 EPA-estimated 54 city/50 highway/52 combined mpg for Prius. Actual mileage will vary.



Marietta Toyota 33.9339893, -84.5129133.